Troy University's "#SouthHateWeek"
Before the Troy University Trojan football team faces off against the South Alabama Jaguars in the annual battle for the belt rivalry game on Oct. 16 students are taking to social media for #SouthHateWeek.
Troy student Bella Ryder, a member of the Sound of the South color guard, tweets: “Today has sucked, but not as much as South does #SouthHateWeek.”
Twitter account @Trojan_Possum uses the hashtag to poke fun of the school. “Live look at the University of South Alabama’s most famous alum #SouthHateWeek,” which was followed by a picture of Sesame Street’s Oscar the Grouch.
In a world of tweets, memes and videos, the student body is also expressing how they feel about their Mobile rival the old-fashioned way. Students can be seen sporting battle for the belt buttons.
Troy University’s Freshman Forum, the freshman branch of the student government association, is selling “Take a Chip Out of South” buttons, featuring head coach Chip Lindesy for $2.
Freshman Forum delegate and Trojan Pride committee head Makenzie Ladner is originally from Mobile, but says she is a Trojan through-and-through.
Troy’s Student Alumni Association is also getting in on the action. The group is also selling buttons, the SAA’s say, “Beat South” and “___ > South” for $4.
Wednesday's game will be held in Veterans Memorial Stadium at Troy. Kick off is scheduled for 7 p.m.
Social Media
Breaking News: Trump's Acquittal
I broke the news of the former president's acquittal in the U.S. Senate on @NBCNews' Instagram. I began creating the graphic in "Template Farm" as senators' votes were counted, working alongside a social editor to proof the copy. I uploaded the image, added the caption in NBC News style, attached a link with a tracking code and posted the graphic through "Later" on deadline.
Graphics were created in both 1080x1080 and 1080x1920, to be uploaded as a post and an Instagram story.
Clipping Live Feeds: Tragedy in Texas
America was watching Texas in February after a winter storm caused power outages, a food shortage and a water crisis. On Feb. 20, I was managing the MSNBC Facebook and Twitter pages. I cut this video clip from MSNBC's live feed in "Wildmoka," wrote the body copy and published it to both platforms.
I modified the copy for Twitter to fit within the 280 character limit. I have clipped, uploaded and captioned several videos for Facebook and Twitter.
Tweeting the Headlines
I have written and posted well over 100+ tweets on NBC News' social media: @NBCNews, @MSNBC, @NBCPolitics and @NBCNewsWorld. It was my responsibility to understand each story, write body copy and schedule each tweet in "Social Flow." I utilized news judgment, privatizing breaking news first, and made sure content was posted approximately every 15 minutes.
#NBCNewsThreads
I drafted and posted #NBCNewsThreads for @NBCNews in "Tweet Deck" for more in-depth and investigative pieces, posting every few minutes with bite-size information to tell each story.
Check out my thread on a Latino neighborhood in Chicago pushing back against a proposed scrap metal plant.
Publishing Powerful Pictures
I have uploaded 70 posts to the @NBCNews Instagram, providing a brief look at world news by consolidating 20 paragraph stories into roughly three sentences. I was concise, purely prioritizing new information.
When photos caught my eye, I would pitch them to our social media team, then begin writing copy. I always provided photo attribution and linked back to nbcnews.com when necessary.
@BradyTalbert
The coverage continues over on my personal social media accounts, as I break down the news and tease what viewers can expect on broadcast. I'm always snapping photos, writing informative tweets, sharing updates from government officials and pushing news content.
